Section

Tech & Innovation

Exploring the cutting-edge technologies, research, and disruptive ideas shaping the future of business and industry.

College students in a lab experiment using generative AI, with eye-tracking and brain scan technology monitoring their cognitive effort.

What is Generative AI and How Does it Create New Content?

College students are now participating in lab experiments where eye-tracking technology and brain scans monitor their cognitive effort while using generative AI for writing tasks.

Sofia Reyes· Aug 26· 3 min