Business and Builders

Pricing Strategy

2 articles

Google's AI Plus logo aggressively cutting a price tag, symbolizing a price war in the artificial intelligence market.
Founder Playbook

Google Slashes AI Plus to $4.99 Amid Emerging Price War

Google has slashed the monthly price of its AI Plus plan by 37.

Amir Fakhoury·June 10, 2026
A diverse team of business professionals analyzing a holographic market projection, symbolizing the development of a winning go-to-market strategy for business growth.
Growth & Strategy

How to Develop a Winning Go-To-Market Strategy for Business Growth

On March 11, 2026, Clay slashed its data costs by 50-90%, radically reshaping its market position and value proposition.

Sofia Reyes·May 20, 2026